WHY WORK AT XOP?

At XOP, we're passionate about building innovative hunting equipment that helps hunters access places others won't go. As we continue to grow, we're looking for driven individuals who want to make an impact, push boundaries, and help shape the future of mobile hunting.

We're not just looking for employees—we're looking for people who want to help build something. If you're motivated by innovation, ownership, and the opportunity to make a meaningful impact, you'll fit right in.

WHAT YOU CAN EXPECT

Direct Access to Leadership
Work alongside company leadership and help shape the future of the brand.

Meaningful Ownership
Take ownership of real projects, contribute to key business decisions, and make an impact from day one.

Career Growth Opportunities
Take on meaningful responsibility, develop new skills, and grow with a rapidly expanding company.

Product Innovation
Be part of a team that is constantly developing new products and challenging industry norms.

Competitive Benefits
Health insurance, 401(k) match, paid time off, bonus opportunities, and employee discounts.

How to Apply

Interested in joining the XOP team? Email your resume and a brief cover letter to brock@xopoutdoors.com and include the position title in the subject line. We look forward to hearing from you.

Open positions

Job Title: Marketing Coordinator

Location: Dubuque, Iowa

Reports To: Head of Brand & Growth

Company Overview

XOP is a leading manufacturer of mobile hunting systems, dedicated to building innovative gear that helps hunters access hard-to-reach places and hunt more effectively. Founded in 2005, XOP designs and manufactures treestands, climbing systems, safety equipment, and hunting accessories for hunters across North America.

As one of the fastest-growing brands in the hunting industry, we're looking for a driven and organized Marketing Coordinator to help support our growing direct-to-consumer business and marketing initiatives.

Position Summary

The Marketing Coordinator will play a key role in supporting the execution of XOP's marketing, e-commerce, and customer experience efforts. This position works directly alongside the Head of Brand & Growth and serves as the primary point of coordination between XOP and its network of agencies, contractors, content creators, and partners.

This is an excellent opportunity for someone looking to build a long-term career in marketing, e-commerce, and brand management. The ideal candidate is highly organized, eager to learn, and excited to take ownership of projects that directly impact company growth.

Key Responsibilities

Website & E-Commerce

• Manage and maintain the XOP Shopify website
• Create and update product pages, collections, landing pages, and promotions
• Assist with product launches and seasonal campaigns
• Monitor website performance and identify opportunities for improvement

Marketing & Project Coordination

• Coordinate projects with XOP's media agency, content creators, and marketing contractors
• Assist with campaign planning, product launches, promotions, and events
• Ensure projects remain on schedule and deliverables are completed on time
• Support marketing initiatives across email, social media, paid advertising, SEO, and content marketing

Customer Experience

• Assist with customer service inquiries and escalation management
• Monitor customer feedback, reviews, and warranty claims
• Help identify recurring customer issues and opportunities for improvement
• Support loyalty, retention, and customer engagement initiatives

Reporting & Analytics

• Maintain marketing and sales reporting dashboards
• Track website, campaign, and customer metrics
• Assist with reporting from Shopify, Triple Whale, Klaviyo, Google Analytics, and other platforms
• Help identify trends and opportunities to improve performance

Qualifications

• Bachelor's degree in Marketing, Business, Communications, or related field preferred
• 1–3 years of marketing, e-commerce, customer service, or project coordination experience
• Strong organizational and communication skills
• Ability to manage multiple projects simultaneously
• Comfortable learning new software and technology platforms
• Detail-oriented with a proactive mindset
• Interest in hunting, outdoor recreation, or consumer products is a plus

Compensation & Benefits

• Starting salary: $60,000
• Performance-based bonus opportunity
• 18 days paid time off (PTO)
• Company-sponsored health insurance
• 401(k) with company match
• Employee discounts on XOP products
• Career growth opportunities within a rapidly growing company

Why Join XOP?

This role offers a unique opportunity to work directly alongside the Head of Brand & Growth and gain hands-on experience across brand strategy, e-commerce, customer experience, product launches, agency management, and direct-to-consumer growth initiatives. For the right candidate, this position can serve as a pathway toward future leadership opportunities within the organization.